Free Color Selection Services

The correct choice of color is very important. Choosing the wrong color can easily turn a beautiful image into an unattractive one. For example, you might make the sky a bright blue or overly saturated, as if after a nuclear explosion. The right choice of color even influences people’s behavior, encouraging them to take specific actions.

Some professional designers believe that, for example, most people are more likely to press a red button than a green one.

So, you should understand how significant the choice of the right color palette is in a designer’s work for various projects.

Fortunately, there are currently many free online tools available that help with color selection. With these online color selection services, you can quickly and easily choose colors online. These tools make it easy to create beautiful and appealing work, even if you don’t know the basics of color theory.

In this review, we introduce our three favorite online resources that can help in choosing a color palette. All three color selection services allow you to create and save color themes for free in formats that can be imported into other programs.

Try each online color selection service a bit and choose the one that suits you best.

Remember: the popular microstock Shutterstock provides a color search feature, allowing you to find images that match your desired color. Simply enter the six-digit color code in the search field to see relevant results.

Free Color Palette Selection Services:

Kuler

When you first visit Adobe’s Kuler site, you’ll see collections of previously saved color themes, sorted by user ratings. To start creating your own palettes with 3-5 colors, click the “Create” button.

Using preset formulas, Kuler will suggest matching combinations from across the color wheel. One of the coolest options in Kuler is Pulse, which displays a graphical representation of the most popular colors on the site based on user preferences.

Resource link: http://kuler.adobe.com/

Aviary Toucan

Aviary offers various creative tools, and their color editor, Toucan, is quite fun. Aviary is, of course, more complex than Kuler, but it is also more flexible. For example, it allows you to use up to 19 colors when creating color schemes on the color wheel with different distribution models.

Check out the “params” section, where you can adjust the number of colors you’ll be working with. Aviary also includes a very useful tool called Color Deficiency Preview, which shows how your color schemes will appear to people with varying degrees of color blindness.

Resource link: http://www.aviary.com

Color Scheme Designer

The Color Scheme Designer, developed by Czech designer Petr Staníček, looks deceptively simple. Click on the color wheel to create series of harmonious colors.

But dig a little deeper, and you’ll find several tools for professional designers, such as previews for color blindness, a simple page layout, Pantone color matching, and five export formats.

Resource link: http://colorschemedesigner.com

Original article link: https://www.shutterstock.com/newsletter/274/Our_Favorite_Free_Online_Tools_For_Choosing_Colors-1.html